Three guarantees, in writing

1. Booked appointments

Before your ads start, we set a target for booked appointments in your first 30 days of ads, worked out from your ad budget. If we miss it, your second month's fee is waived.

• Plans: Founding Partner, Growth and Domination.
• Ad spend: at least $1,000 in the first 30 days of ads, paid by you to Meta.
• When it starts: the 30 days start when your first ad goes live.
• The target: for gyms and fitness studios, 30-day ad spend divided by $75, rounded down, up to 20 booked trials. For med spas, spend divided by $100, up to 15 booked consults. For other businesses, we agree on the math before you sign, and the number goes in your agreement.
• Examples: a gym spending $1,500 or more gets a target of 20 booked trials. At $1,000, it's 13.
• The remedy: month two's fee is waived. There's no refund of ad spend or other fees.

What counts as a booked appointment

A new lead from our ads or funnel who gave a name and mobile number, booked a specific date and time on your calendar during the 30 days, and confirmed by replying to the confirmation text, or by phone or email.

These count:

• No-shows. A booking counts when it's made.
• Bookings your staff make by phone for a lead from our funnel, if they're logged in the CRM with that source.
• A purchased intro pack, at studios that sell one instead of a free trial.

These don't:

• The same person twice in 30 days. They count once.
• People who were your customers or members in the last 90 days.
• Staff, friends or test bookings.
• A lead who cancels and doesn't rebook.

We count from your CRM and report the total weekly.

2. A reply in under 60 seconds

Every new lead gets a reply in under 60 seconds: a text from 9am to 8pm in the lead's time zone (not before noon on Sundays), and an instant email outside those hours. Texts only go to people who opted in. Until the carriers approve your texting number, leads get an instant email plus a call during open hours, and the email counts as the reply.

If our setup makes any lead wait longer in a calendar month, you get 25% off the next month's fee, once per month. The message timestamps in your CRM are the record. Outages across all of Meta, our CRM provider or the phone carriers don't count.

3. Everything delivered on schedule

Every video, ad and page in your plan arrives on the schedule we agree on at kickoff. If we miss it, that month's fee is waived. The clock pauses while we wait on you.

Your part

• Give us account access within 3 business days of signing.
• Approve scripts and content within 48 hours. No answer in 48 hours counts as approved.
• Answer the people who book within one business day.
• Honor the offer we advertise.
• Keep ad spend at the agreed level for the full 30 days.

What we never promise

• Sales, revenue or a set number of customers. We guarantee bookings. Whether someone buys depends on what happens when they show up.
• Rankings or followers. No promised spot on Google or in AI search, and no follower counts.
• Texts around the clock. Texts follow the hours above.
• A go-live date. We aim for 72 hours after access, but Meta's review and carrier approval are out of our hands.
• Med spa results. No outcome or medical promises, only booked consults.